It’s a sad truth that SO MANY potential customers will judge you and your business on just 2-3 words. We have SO MUCH to share with our potential buyers and we’ve worked SO HARD to provide the best possible product or service. But the truth is we’re each just one among SO MANY options, voices, and locations. All of our marketing should be understood as being billboards on a busy freeway, vying for attention.
So what can you say about your company in just 3 words? Can you get your core message across?
